“Z” is for Zeigarnik effect

When we have to start a bulky task the brain automatically concentrates on the hardest bit so any task we think of may look challenging and we’re redirecting our attention to all sorts of other needless things that prevent us from starting the task. For example, all of a sudden it becomes extremely important to write someone a message but after the message is sent a desire to review the article appears, then we find ourselves in need of a sip of a coffee or tidying up a workplace and so on. It happens because we feel that we’re not ready enough to deal with the task we know that has to be done. Time is passing by but nothing is happening and it never will until the first step is made.

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